This Client found us on youtube through our Short Video Ads video. The target audience was between 30-456 age group who are particular about the sports supplements they take. The concept was to feature many of the activities away from the gym , the client wanted to avoid a generic gym/workout video. So we included as much popular outdoor activities and used both genders in group settings and individual settings.
The challenge was to create an effective, engaing, entertaining and an inspiring 60 second video to capture the audience, and give them the benefits of taking pure cane pre workout supplements. It was the clients’ idea to include sound effects.
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