As a Lawyer, you have established yourself in a dignified career as an individual practicing law by delivering justice. Likewise, your marketing campaign (as a lawyer) should be of the same dignified manner that is reflective of your career.
“Educating and informing a client is the most powerful
and persuasive method to market your law practice…”
Many Lawyers fall victim to the trap of “cheapening” their legal practice by over selling prospective clients in the media. You need to realize that clients do not want to be sold but rather be informed and advised about benefits and potential risks of litigation. By eliminating the painful and over exaggerated “sales pitch”, we at The Visual Cube® believe that a marketing method based on educating the client is the most powerful, persuasive and profitable method to market your law practice. This is why we termed the phrase “Put yourself on “trial” for your clients…”
How can Lawyers educate their clients – with no sales pitch? Easy… Video
“The objective of creating an educational/informative Video is to first build TRUST with the client and also to let them know of potential benefits and risks involved. This method will clearly set you apart from your local competition who are inundating clients with sales pitches”
client in the internet without scheduling an appointment with you…”
Many Lawyers fall victim to the trap of “cheapening” their image by over selling in both online and offline media. If you are a practicing lawyer, you will agree that clients do not want to be sold but rather be informed and advised about benefits and risks. By eliminating the painful and over exaggerated “sales pitch”, we believe that a Video based on educating and informing clients is the most powerful, persuasive and profitable method to market a law practice.
A video is an instantaneous trust builder for clients searching a lawyer.
WHY?
It is the ONLY medium that can let them put the attorney on “trial” to see if he or she is someone they want to represent their interests. A Video will capture the confidence, eloquence, and the oratory skills that is a vital marketing component of a lawyer. A video will also put you apart from your local competition – it will ignite the right conversation about your legal expertise. A video will convey much more in less time and fewer resources. Those in need of legal services search youtube® -the second largest search engine next to Google® for legal advice and opinions.
From an introductory Video introducing yourself, your associates and your legal practice to Videos summarizing and educating clients on legal procedures and services you offer, discover how you can take your legal practice to new heights with a “winning” Video marketing strategy by scheduling your FREE consultation with us NOW
Video Marketing For Lawyers