Pokemon Go® came in like a storm. It had everyone not running for cover but running to discover rare pokemons. Just like the icebucket challenge and the Harlem shake, the Pokemon Go® mania was destined to enjoy it’s viral status for a couple of months.

Every business wants a viral video done with minimal time, effort and financial commitment. Just like how many businesses replicated the video success of the ice bucket challenge and the Harlem shake, I thought why not Pokemon Go®?

The concept for the video, script, shoot, and the production was done within 32 hours. This video is about making a viral video using a trending topic (Pokemon Go®) using my 5 tips.

If your business wants to do a similar promotion using a trending topic use the five tips as a guideline and do not be afraid to be bold. If you want to know how to make a viral video in Sri Lanka Contact Us and let’s see how we can use a trending topic relative to Sri Lanka to create your own viral video.

Remember for your videos to succeed, you need to (1) Entertain (2) Educate and (3) Inspire your audience. The full message of your video will not be seen (or heard) if your audience do not watch your video till completion.  Check out the tons of resources available on our Learning Center on how to use video as part of your communications and marketing.

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